National Express Bus website gets passengers through the snow

Friday 8th February 2013

In times of inclement weather, when Birmingham and West Midlands folk yearn for the warmth and security of home, the lure of National Express Bus - the nation's largest, regional bus operator - helps to get them safely home. 

National Express Bus know that their digital design and development agency, One Black Bear, has what it takes to keep their website up and running through these cold snaps that always make for exponential spikes in traffic..

With another consignment of snow set to add more stress and duress to our weather-beaten nation this weekend, yet again, National Express Bus will be bracing themselves once more for an onslaught of communication via digital and social means as passengers reach for their mobiles to check the inevitable timetable alterations.

But worry not. Just because the last batch of white stuff made for some show stopping increases in usual traffic numbers, our website never failed to turn up. Instead, we carried on even if the roads went down. We thought we'd share the numbers with you and let you know how we're helping them keeping the Midlands running.

This infographic tells the tale of the analytics in slightly prettier pictures...


03 March 2015 "RT @RozGolds: Today we're filming for a new @nationalexpress with the lovely Bob + @oneblackbear. Come on sun keep that hat on!…"

19 February 2015 "RT @thamudube: Brilliant training day spent with the #HondaBikes guys sharing insights into #social / #digital marketing. cc @shadowgiants …"

11 February 2015 "RT @millersjon: So, Twitter is buzzing with news of #DriverlessCars again. Here's something I wrote a while back:"

Follow us @oneblackbear

One Black Bear Limited, The Old School House, 191 Fazeley Street, Birmingham B5 5SE
Call 0121 227 4444 or email
© 2015 One Black Bear