Arqadia has spent the past 40 years continually innovating and developing its stunning range of crafted frames and mouldings to meeting its, predominantly trade, customers’ ongoing requirements and becoming an industry leader.
The business offers over 2000 different mouldings in a variety of styles and finishes and the most comprehensive range of frames, mountboards, glass and accessories in the market.
One Black Bear was appointed following a competitive pitch. Arqadia marketing manager, Pauline Hutchinson, commented: “We were really impressed with One Black Bear’s approach. They really are an integrated agency with every discipline under one roof.”
The agency has been tasked with reinvigorating Arqadia’s social channels, updating its marketing communications activity across print and digital as well as producing Arqadia’s own quarterly industry magazine 4walls.
Bron Eames, PR director at One Black Bear, who will be heading up the account, commented: “Arqadia is at a very interesting stage in its development and we are really excited about working with the team there across all marketing disciplines.”