One Black Bear is proud to welcome one of the fiercest creatives to have ever graced the industry.
January saw me seriously cut down the caffeine. Limiting myself to one weak coffee per day was a refreshing break, but living on green tea was always unacceptable as a long term commitment. Finally, it was February, and I was first in the queue for a double espresso with extra presso. But my coffee holiday had heightened my senses to something.
The UK division of the largest independent tyre and autocare network in Europe, Point S, has appointed One Black Bear. The first brief is to recruit more independent garages to sign up to membership with this hard hitting trade press advertising campaign, which stresses the benefits of being part of a multi-national group, while retaining all their individuality.
A West Midlands financial services brand has appointed One Black Bear following a three way pitch, as it sets its sights on an ambitious growth plan.