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Thoughts

Ticking away the moments

17th August, 2022

We can define time as the measurable period during which an action, process, or condition exists or continues. Or the Pink Floyd classic my Dad used to blast on long car journeys to wake up my Mum. Up to you.

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Thoughts

Don’t put all your eggs in one agency.

22nd April, 2022

I worked at a small media agency for four years, collaborating with creative agencies. I joined One Black Bear, and now collaborate with media agencies. I’ve been on both teams, heard rationale for both arguments. But now, I think I’ve finally made my mind up. When it comes to developing and delivering a campaign – it should start with the creative.

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Thoughts

Don’t Knock A Little Mitsake

18th March, 2021

This week, I sent an email to one of my directors at 17:01 entitled Not Urgent Things – I know better than to email anything too important after 5 o’clock. He rang me straight back to go through everything, and I quickly spotted the accidental, additional ‘e’ in my subject line.

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