New website for Honda Motorcycles Adventure Centre

Following being selected as the UK digital agency to launch their dealer web solution, we have been tasked by Honda UK to design and develop a new website promoting their new Adventure Centre, run by motocross legend Dave Thorpe.

The launch was set to coincide with the reintroduction of the Honda Africa Twin motorcycle, the iconic off-roader reborn for 2016. The website is part of the launch campaign to generate buzz, leads and ultimately sales.

We focused our design on big landscapes and gritty close-ups of the bike, showcasing the capability of the Honda Africa Twin and the experience at the adventure centre, an online booking system was developed to allow users to sign up to exclusive riding weekends hosted by none other than Dave Thorpe himself.

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