So, we devised a campaign themed ‘Returns to Normal’ to highlight those little things we’d missed doing through the pandemic. Because in times like these it’s not the flash or grand stuff that we humans need – it’s simple things like having a couple of beers with your mates, or just standing on a beach taking it all in.
Launching in September, the campaign ran across BVOD, PVOD, radio, outdoor, social media, and CRM.
At time of writing, has been paused due to the reemergence of local lockdowns across the UK. Don’t worry though, Returns to Normal …will return.