News

F. Hinds rings the changes with appointment of One Black Bear

The long established High Street jeweller, F.Hinds has appointed One Black Bear to handle creative & BBJ&K to handle media for its first foray into mainstream advertising in its 166 year history.

F. Hinds rings the changes with appointment of One Black Bear +

Ticking away the moments

We can define time as the measurable period during which an action, process, or condition exists or continues. Or the Pink Floyd classic my Dad used to blast on long car journeys to wake up my Mum. Up to you.

Ticking away the moments +

Don’t put all your eggs in one agency.

I worked at a small media agency for four years, collaborating with creative agencies. I joined One Black Bear, and now collaborate with media agencies. I’ve been on both teams, heard rationale for both arguments. But now, I think I've finally made my mind up. When it comes to developing and delivering a campaign - it should start with the creative.

Don’t put all your eggs in one agency. +

You gotta have space-a space-a space-aaaaa

Well, I guess it would be nice… ...If people stopped wanting to fill every tiny space with stuff.

You gotta have space-a space-a space-aaaaa +

Celebrated creative team join One Black Bear

We're proud to announce the arrival of Jenny and Tristan from Chapter as a senior creative team to bolster our product and thinking.

Celebrated creative team join One Black Bear +

One Black Bear grabs a pizza the action.

Dodo pizza appoints UK creative agency Dodo, the international gourmet pizza chain has appointed One Black Bear to help push its continued expansion within the UK. Already based in 15 countries, Dodo has bold ambitions to be the equivalent of Dominos with outlets right across the world. A truly tech’ led fast food business, Dodo …

One Black Bear grabs a pizza the action. +

You gonna meet my friend, Pain!

I’m working home alone again, and in a vain attempt for companionship I've found myself nattering to objects around the house.

You gonna meet my friend, Pain! +

One Black Bear is proud to announce membership of the IPA.

One Black Bear is proud to announce membership of the IPA     There are lots of great reasons to feel honoured to join the IPA (Institute for the Practitioners in Advertising) and we’re looking forward to everything being a full member agency offers. The training, the seminars, the fantastic insight resources on offer to …

One Black Bear is proud to announce membership of the IPA. +

Frankie says, book a ticket.

Shock tactics in advertising #FGTH was never a hashtag. It all happened far too long ago for that. However, it’s fair to say that few bands with short careers are as formidable or boast an impact as considerable as Frankie goes to Hollywood. That’s why I was so pleased to read about a new exhibition …

Frankie says, book a ticket. +

Don’t Knock A Little Mitsake

This week, I sent an email to one of my directors at 17:01 entitled Not Urgent Things - I know better than to email anything too important after 5 o’clock. He rang me straight back to go through everything, and I quickly spotted the accidental, additional ‘e’ in my subject line.

Don’t Knock A Little Mitsake +

The toil for loyal

If you read my blog on Brand Storytelling, you’ll know that brains are lazy. Taking up 2% of our body, the bloody things use up 20% of our energy - and even if you haven’t been watching BBC Bitesize maths for KS3 (*ahem*), you’ll know that’s a lot.

The toil for loyal +

Appetite for disruption.

Disruption in advertising… really? After a year of retreat, agencies and brands need to come back fighting. As good friends for many a year, the late, great Oliver Reed often liked to invite the equally late, great Keith Moon over for afternoon drinkypoos at his sprawling country estate. Arriving in style In keeping with his …

Appetite for disruption. +