News

One Black Bear is proud to announce membership of the IPA.

One Black Bear is proud to announce membership of the IPA     There are lots of great reasons to feel honoured to join the IPA (Institute for the Practitioners in Advertising) and we’re looking forward to everything being a full member agency offers. The training, the seminars, the fantastic insight resources on offer to …

One Black Bear is proud to announce membership of the IPA. +

Frankie says, book a ticket.

Shock tactics in advertising #FGTH was never a hashtag. It all happened far too long ago for that. However, it’s fair to say that few bands with short careers are as formidable or boast an impact as considerable as Frankie goes to Hollywood. That’s why I was so pleased to read about a new exhibition …

Frankie says, book a ticket. +

Don’t Knock A Little Mitsake

This week, I sent an email to one of my directors at 17:01 entitled Not Urgent Things - I know better than to email anything too important after 5 o’clock. He rang me straight back to go through everything, and I quickly spotted the accidental, additional ‘e’ in my subject line.

Don’t Knock A Little Mitsake +

The toil for loyal

If you read my blog on Brand Storytelling, you’ll know that brains are lazy. Taking up 2% of our body, the bloody things use up 20% of our energy - and even if you haven’t been watching BBC Bitesize maths for KS3 (*ahem*), you’ll know that’s a lot.

The toil for loyal +

Appetite for disruption.

Disruption in advertising… really? After a year of retreat, agencies and brands need to come back fighting. As good friends for many a year, the late, great Oliver Reed often liked to invite the equally late, great Keith Moon over for afternoon drinkypoos at his sprawling country estate. Arriving in style In keeping with his …

Appetite for disruption. +

Lockdown..or showdown.

Keeping clients out of copyright jail – If you’re going to breach copyright in these testing times, you could (grimly) reap what you sow. I read with intrigue the other day that during lockdown, breaches of copyright and unlicensed usage of music and images had hit a ten year high. Perhaps it’s because the culprits think …

Lockdown..or showdown. +

Could you repeat that?

I made it through 12 minutes of The Greatest Showman. 15 if you count the 3 minutes it stayed playing while I went to load the dishwasher.

Could you repeat that? +

Coming up smelling of Roses

The sweet smell of success as we pick up 5 (yes five) Roses Creative Awards making us the most awarded Midlands creative agency

Coming up smelling of Roses +

Ch-ch-ch-ch-changes

The 20th of March 2020 was my birthday. And the day we were told everything was to close. And that you could only leave your house for one of four reasons. So. Big day all round, really.

Ch-ch-ch-ch-changes +

Where do you get your ideas from?

Surviving and thriving while working from home. *without referencing THAT That Mitchell & Webb sketch.

Where do you get your ideas from? +

Dare to Swear

Turning the air blue, or turning heads? Does swearing have a place in advertising? Abso-fucking-lutely.

Dare to Swear +

Dave Dye. Yes, the Dave Dye.

He’s visiting One Black Bear on 6th February to give another of our Fierce Talks. Book now to reserve your place...

Dave Dye. Yes, the Dave Dye. +